MICA COMMOTION COVERS

MICA COMMOTION COVERS

The Maryland Institute College of Art (MICA) in Baltimore is one of the oldest and most prestigious art schools in the country. When approached to help find an exciting and “interactive” way to unite their 20 graduate programs, we developed and designed a semi-annual magazine to connect students, alumni, faculty and prospective students. The new magazine was titled Commotion. The name comes from the belief that artists and designers create through exploration and investigation, taking inspiration from vast and varied sources, the process can be chaotic, noisy and confusing, but always rewarding. The magazine had to be visually dynamic and exciting to represent this process. We created visually exciting and compelling layouts, with bright pops of color, dynamic typography and custom illustration. The publication increased engagement and graduate enrollment and seamlessly connected the disparate groups to create a strong MICA experience that extends well beyond the college years.